Originally, I went in here because they are the only place in Redding that sells Mythic paint which is totally non-toxic. I will never buy paint anywhere else again. Steve who works front counter was awesome and so helpful. I explained I was nervous to pick a color since I have never lived anywhere that didn't have white walls. He took his time and helped me find the exact right color. When I was concerned that the color would be too dark, he said to choose the lighter one and if I didn't like it after painting a small spot, I could bring it back and he would add some tint to make it darker until I was happy. Then he even did an awesome price match for me. Try getting service like that at a big box store. Another thing, he treated me like an equal. As a woman, I occasionally find it difficult to deal with salesmen in places like hardware stores and used car lots. They have a tendency to give me the "You're a girl, so I'll only talk about the vanity mirror in my sales pitch," mentality. Not so here. After talking with Steve, I felt like he had taken me seriously, and I was ready to take on the home improvement project I had previously found a little daunting. I would enthusiastically recommend this store to anyone.