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Personalized, Comfortable, Affordable Care

Business Description
One of the first things people notice is your smile. If chipped, stained, missing or crooked teeth are hiding the real you, time for a smile make over. A beautiful smile can brighten your life every day, professionally and socially. And unlike plastic surgery, cosmetic dentistry isnt a major operation. Imagine coming in for a single appointment or two, and emerging with the smile youve always pain, no strain, and no time taken away from your busy life. The results are immediate and dramatic. Come to Herald Square Dental for your FREE consultation. There are many ways we can give you a youthful, attractive, natural looking smile! Brighten teeth that have lost their sparkle. We can treat discolored, stained or aging teeth with ZOOM whitening. The treatment can be completed in just an hour in our office. A dazzling smile isnt just for celebrities any more. Its for you, because youre worth it.

Regular Hours


* Invisalign
Payment method
amex, master card, visa, check
Garment District, Midtown Manhattan
Prosthodontists & Denture Centers, Dentists, Implant Dentistry, Cosmetic Dentistry, Teeth Whitening Products & Services, Dental Clinics, Clinics, Oral & Maxillofacial Surgery
Other Information

Appointment Needed: Yes

Insurance: Delta Dental PPO, United Concordia, Cigna, Ameritas, MetLife, Humana, Guardian, Dentemax, Delta Dental Premier, Aetna


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needed 2 of my wisdom teeth re...

needed 2 of my wisdom teeth removed. This guy was great, nice. The assistants were funny. Would recommend! Told my folks about this guy!



Provided by Citysearch - 
Highly Recommended

I would highly recommend Herald Square Dental to anyone looking for a dentist in NY. I've just had a lot of work done and I'm very satisfied. They have totally transformed my mouth and at last I'm able to smile again (see my before and after pic in the gallery).

I'm not the world's best patient and was so nervous to begin with, but the staff are wonderful, reassuring, very patient and made me feel completely at ease.

I've never been in such a comfortable and relaxed dental office. Everyone is so friendly. There's a huge flat screen in reception and a small flat screen above every dental chair, which helps to keep your mind off of what's going on in your mouth! There's also tea, coffee, baked goods and lots of fruit in reception.

They will also do all they can to help you with costs, by fully utilizing any insurance coverage you have and working with Credit Care for payment plans.

I've been recommending them to everyone looking for a dentist and for as long as I'm living in NY, I wouldn't go anywhere else.



I can't begin to tell you how ...

I can't begin to tell you how impressed i was by you and your staff. If everyone had access to your approach to dentistry, there would be many less people with unkempt smiles. Please pass along my kudos to all involved in your practice, i would recommend your practice to Anyone. Gratefully, L.C.



Provided by Citysearch - 
I'd like to thank Dr. Ian D Pasch for engabling me to smile

I'd like to thank Dr. I.D Pasch for enabling me to smile again. I can look directly into people's eyes when I speak. Not only do dentures fit but they are comfortable to use.
Pulling the teeth was quick and painless. GREAT JOB! Many of the roots were deep. It took four visits, one week to pull the teeth. About twice to
adjust the dentures. The office ambiance makes you feel at ease. Polite and helpful staff
cookies, fruits and coffee available. Waiting time minimal. Dr. Pasch called me at home to check up on me after every visit. I recommend Dr. Pasch very highly. Excellent work. Now I can enjoy eating, speaking, and be happy.



Provided by Citysearch - 
Inplantology - The Best

I live in New York City.

I've had difficulty finding a good dentist in the past.

Dr. Alfred Shirzadnia, DDS is a wonderful kind hearted individual that takes an interest in the well being of his patients. The facility is immaculate. Dr. Shirzadnia is extremely calm and explains the entire procedure explicitly. He makes sure that I am comfortable and I understand the entire procedure before he performs his work. He talks to you and explains what he is doing during the procedure. I had extensive work (eight implants). If there is any kind of dental work he cannot do, he will refer you to another dentist. He is honest and will not perform a procedure if it is not suitable for the patient. After the procedure, he will follow-up with a phone call to make sure everything is OK and answer any questions you may have.

I am extremely happy with his dental services and highly recommend him to family, friends, etc.

alex sh


Provided by Citysearch - 
Completely Satisfied!

Services rendered exceeded my expectations and were one third the costs of other dentists. Extractions were painless and dentures fitted in one day. Other dentists stated I would require six visits and the costs would be triple. A truly caring professional service, respectful and efficient. Follow up telephone calls to make sure I was feeling well were made. Frankly, I cannot make any complaint whatsoever and urge Herald Square Dental ie; the Denture Center to be used

Herald S.


excellent dentist

My fiance and I have been going to herald square dental practice for about 4 years and have received excellent dental care. My fiance always gets her 6 month cleaning and me with my bad teeth i always get my six month cavity filled :) We really appreciate that this practice consists of several dental specialties so we don't have to obtain dental services outside of this practice. We would highly recommend Herald Square Dental to anyone who is looking for a quality dentist in manhattan



Provided by Citysearch - 
Implants saved my life!

I have been wearing loose dentures for years and decided to go to the Denture Center to see if if they could make tighter dentures for me. I first saw Dr. Pasch who recommended that I have implants and that I have a consultation with another doctor at this office, Dr. Yam. I never considered implants but Dr. Yam explained the procedure to me carefully and made me feel comfortable with the idea. I had 3 implants placed in my lower jaw and a new set of upper and lower dentures made and I wish I had decided to have implants years ago. Now my lower dentures are tight and I don't have to use denture glue. Thank you Dr. Yam for your expertise and your gentle care. The implants were not cheap but they were the best investment I ever made. Also a friend of mine had similar work done with another dentist and he paid more for only 2 implants. I would highly recommend Dr. Yam. The office is clean, very modern, and the prices are appear to be reasonable.



Provided by Citysearch - 
A great Dentist

This is one of the best Dentist in New York City. The support stall is great. He explains everything in great detail before he starts. You are treated like family.

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