Started by William Entenmann in the late 1800s as fresh baked breads, rolls and cakes delivered door-to-door by horse and carriage, Entenmann s soon became a household name. For generations, it has been a part of many customers lives and synonymous with quality baked treats. Today, with more than 100 sweet baked goods ranging from America s favorite crumb cakes, donuts and chocolate chip cookies to the company s multi-grain cereal bars, Entenmann s is still delivered to customers fresh within hours of being baked. The company is part of the George Weston Bakeries family, the home of numerous fresh baked brands America has loved for generations. Entenmann s is located in Livonia, Mich.