May I take this opportunity to introduce to you, The Philippine Times of Southern Nevada. Our newspaper originally launched in May 2003 as The Philippines Times of Las Vegas, and since then it has become the leading Filipino newspaper in Las Vegas, Nevada. This publication targets one of the more affluent minority groups in Las Vegas, the Filipino-American community.
There is a great potential to have market access in this community. Since 2004, the Filipino-American population has continued to grow from over 43,000 residents in the Las Vegas valley alone. Not to mention that we are the second to the largest in the Asian American immigrants living in the United States next to Chinese. What this means is this growing community has continued to contribute to the economy through their tremendous buying power as consumers, generate revenue as business entrepreneurs, and not to mention provide skillful workmanship in labor and employment. Indeed this is a market that cannot be ignored.
Advertising with The Philippine Times of Southern Nevada will enable your company to target this growing and prosperous group. This weekly newspaper brings the most current news and information regarding the Philippines as well as current affairs of the Filipino-Americans. It also has various sections that hold the interest of our community readers such as Food and Lifestyle, Entertainment, Business, Community, and Sports.