Valley Preferred is a wholly owned company that contracts with health insurance companies and third-party administrators to provide a variety of health insurance plans. It offers insurance options for businesses, individuals, senior citizens, universities and colleges. The company has supported several organizations and community events, such as American Cancer Society's Relay for Life, Lehigh Valley Velodrome sponsorship, Lehigh Valley Hospital and American Lung Association. In addition, it provides online information and support to doctors and hospitals. The company offers health insurance services for medical and pharmaceutical supplies. Valley Preferred provides employee assistance programs, as well as protection options for business equipment and office supplies. It is located in Allentown, Pa.