Dynamic Store Locator

Get consumers
near your store, in your store!

The Dynamic Store Locator is a new mobile ad unit that helps national brands and advertisers reach and engage local mobile consumers. Combining radius-based geo-fencing with data on YP's 18 million local businesses, the Dynamic Store Locator enables targeting of nearby consumers with contextually and locally relevant mobile ads.

Get Started

Get your campaign up and running in no time!
Michael Rubin
Executive Director
Business Development
| 818.937.5822
YPmobile display network

How does it work?

  1. Mobile banner targets mobile consumers within custom geo-fence, across YPsm Local Mobile Display Network.
  2. Consumer clicks to dynamic landing page showing brand logo at nearby locations.
  3. Consumer contacts store via customized calls to action:
    • Driving directions
    • Phone number
    • Special promotion or offer


User Engagement

  • Relevant ads served to highly targeted consumers
  • Mobile-optimized store locator is dynamically generated based on user location

Local Reach

  • Potential reach across YPsm Local Mobile Display Network
  • Over 100M monthly mobile users
  • 100% locally targeted inventory

Easy Deployment

  • Ads are created dynamically, reducing time to market and development costs
  • Customized campaigns include rich-media creative optimization, comprehensive reporting, and end-of-campaign learnings
  • * Source: YP internal data
  • * Actual reach of Store Locator ads on YPsm Local Mobile Display Network depends on requirements for each ad campaign