I am fairly new to the hobby and was pleased to find Memfish after visiting most of the other marine fish stores in Memphis. The staff is very helpful and I have found their prices to be the best in the area, often beating "deals" found online. I enjoy dropping in to see what is new and to have a friendly chat with the staff. The selection of fish and corals are great and a trip to Memfish is the perfect incentive to get my daughter to clean her room, do her homework, etc. We love our visits to the store...keep up the good work!!