Established in 1977, Chuck E. Cheese's, a part of CEC Entertainment Inc., is one of the leading companies in the food and entertainment industry. Located in Novi, Mich., the company features food and entertainment for children of all ages. Its dining options comprise a variety of beverages, pizzas, sandwiches, appetizers, a salad bar, mozzarella sticks, Italian breadsticks, French fries and desserts. The company features musical and comic entertainment by life-size, computer-controlled robotic characters, rides, arcade style activities and family oriented games. Chuck E. Cheese's also organizes parties for occasions, such as birthdays, school fund-raising events and more.