I went to Isabella's hoping to find a gown. I had been to 2 big named bridal stores with no luck. I am not a picky person nor am I a demanding one, but I was getting depressed after visiting the first 2. I walked into Isabella's and looked around and noticed how small the shop was and that their selection was not as big as the big bridal stores. I almost walked out but didn't. That was the best decision I ever made!! The mother/daughter team were the nicest most helpful women I ever met! The daughter really went out of her way to accommodate me. If you can't find what you want on the rack they have plenty of catalogs to look through. I found my dream dress hanging up - it wasn't my size but I was able to fit into it enough to get an idea of what it looked like. I was just overwhelmed with the fantastic service they gave me. I am DEFINITELY buying my bridesmaids' dresses there. If you are looking for great service this is the place to go!