JCSGold has evolved over the last 50 years from its humble origins as Jefferson Coin Shop. In 1962, Mac Luck started the shop in downtown Charlottesville for his retiring father, J. Malcolm Luck. Malcolm Luck retired from the University of Virginia where he was Director of Alumni for many years. Jefferson Coin Shop was a father and son hobby built around a love of coin collecting. The shop catered to young & old collectors ranging from novices to advanced numismatists.
In 1979 Jim Luck became involved in the business after attending many coin shows with his father, Mac Luck. Still as a father & son venture, moving down a generation, the shop started to transform from a hobby into a full-fledged business operation.
Silver and Gold prices started moving up in 1979. Jefferson Coin Shop started buying Gold & Silver bullion, Coins, Scrap Gold Jewelry and Sterling Silver. As the infamous Hunt Brothers made their attempt to corner the world silver markets, prices soared and business was very brisk. Yes, we were around in 1980 when Silver was $50 and Gold over $800! In todayâ€™s dollars, that works out to Silver at $132 and Gold at a staggering $2275!
Jefferson Coin Shop made its first move in the mid 1980's. The move was certainly more symbolic than anything else â€“ it was a whopping 25 feet across the foyer of our office building! In our new larger office, we continued to buy coin collections and precious metals.
In the 1990's the torch was passed to Jim Luck and his wife, Kara. Mac Luck passed away in 1997 never realizing how the internet and the falling Dollar would affect the small business he started in 1962 as a hobby to share with his father and his son.
Still providing collectible coins and investments, in 2005 Jefferson Coin Shop opened new headquarters on the other side of Charlottesville, on Route 29 North. Jim & Karaâ€™s three sons are involved in the business as well, making for a rich family history that now spans four generations. Their son James has opened his own shop, Americas Gold Trader, in Salem, Virginia. Lloyd and Chris work in the office during the summer months when theyâ€™re home from school.
2012 marked our 50th anniversary. We feel as though weâ€™re just now reaching our full stride, and are committed to taking our love of the business, our expertise and our great local reputation to the next level. This can be seen in two small changes weâ€™re making. First, weâ€™re dropping the word â€œShopâ€ locally, becoming known simply as â€˜Jefferson Coinâ€™. Next, weâ€™re going national with our completely rebuilt website.