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On December 15, 2011 Google and the other search engines changed the internet forever. They now, officially, separate desktop/laptop/iPad internet search results vs. internet search results that are done using a smartphone. They are no longer the same results and Google will penalize your business if your website is not smartphone compliant! 47% of all local business internet searches are done using a smartphone and that number is growing everyday. Thus, up to 47% of your future customers might not contact you or be able to find your business unless you have a simple smartphone ready website!
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